ROLE: concept, Art direction
There are lots of simple ways people can save money on power. We visually demonstrated some of those ways using outdoor media.
There are lots of simple ways people can save money on power. We visually demonstrated some of those ways using outdoor media.
Awards
Communication Arts
ADCC— Silver
Applied Arts x2
Marketing Awards— silver x2
ROLE: concept, Art direction
In order to convey how energy efficient Christmas LEDs were, we designed billboards that compared a lit string of old lights with the thousands of LEDs you could use for less power.
In order to convey how energy efficient Christmas LEDs were, we designed billboards that compared a lit string of old lights with the thousands of LEDs you could use for less power.
Awards
Communication Arts
ADCC— Silver
Applied Arts x 2
Marketing Awards— Silver
ROLE: concept, Art direction
To remind people of the dangers when working with electricity, circuit map illustrations were created demonstrating common ways people are electrocuted on the job.
To remind people of the dangers when working with electricity, circuit map illustrations were created demonstrating common ways people are electrocuted on the job.
Awards
ADCC— Bronze,
Applied Arts
Marketing Awards— Bronze
ROLE: concept, Art direction
A massive amount of electricity is consumed every day by items that are left on, or in sleep mode, but no one really sees the waste. We demonstrated the waste by making it visible.
A massive amount of electricity is consumed every day by items that are left on, or in sleep mode, but no one really sees the waste. We demonstrated the waste by making it visible.
Awards
ADCC— Bronze,
Applied Arts
Marketing Awards— Bronze
ROLE: concept, Art direction
We turned regular plugs into BC Hydro smart plugs— that gave great advice on how to save power.
We turned regular plugs into BC Hydro smart plugs— that gave great advice on how to save power.